New Trails, Big Wins
WOW Trail, Brian Baxter, BB’s Hot Bites -N- Cool Delights, Osborne’s Agway, Winni Scenic Trail!

The way Brian Baxter sees it, our local bike trails aren’t just a great way to get a new view of the Lakes Region while enjoying some exercise at the same time. The entrepreneur says the paths are gearing up the local economy.
The owner of BB’s Hot Bites -N- Cool Delights, Brian parks his food trailer at Osborne’s Agway in Belmont, where the Winni Scenic Trail and the WOW Trail now come to an end near the bridge over Lake Winnisquam. From this vantage point, he sees runners, walkers, cyclists—and lots of tourists.
He tells the story of a couple visiting from Pennsylvania who stumbled across the trail while on vacation. They hopped on in Lakeport, pedaled 4.5 miles south to Osborne’s Agway, and got a friendly welcome from Brian, who was parked in his usual spot.
The man and woman ordered sandwiches from Brian’s truck and did some shopping inside Agway, where they were happy to find homemade donuts. Then, they treated themselves to some of Brian’s ice cream and headed back the way they came, with a dozen donuts for another time.
“They were new vacationers up here, and when they left to head back up the trail, they said ‘We’ll see you again next year,’” Brian recalls. “They were just so delighted that they fell upon the trail and found a way to view the beautiful scenes of New Hampshire. It was a great experience for them.”
He adds: “They had a great meal. They felt safe and comfortable while biking. They had an adventure. Who wins on that? Laconia. Osborne’s. Me, and the state of New Hampshire.”
Every day, Brian sees similar scenes play out on the combined trails. It offers stunning views of the region’s lakes, a chance to walk, run, or cycle and feel safe, and it connects athletes, sightseers, and commuters to businesses that dot the path.
Cyclists come off the trail hot, thirsty, happy. They buy water and specials such as steak and cheese or egg salad sandwiches, and they talk about what a good experience they’re having, Brian says.
A Sanbornton resident, he’s owned BB’s Hot Bites-N-Cool Delights, also known as BB’s Scoops, for about 13 years, naming the business “BBS” after himself, his son Brian, and his daughter Shelby. When the children were young, they both worked alongside him in the truck.
For many years, BB’s traveled to events—fireworks, old home days, music festivals, weddings, and corporate functions. But Brian and his wife, Mary, who is also involved with the business, decided they wanted to set down some roots. Now, you can find them set up at Osborne’s, where they operate Tuesday through Saturday from 11 a.m. to 8 p.m.
From 11 a.m. to 3 p.m., BB’s serves hearty lunch fare, such as hot dogs, burgers (including a black bean veggie burger), and grilled cheese sandwiches, along with daily and weekly specials. At Mary’s suggestion, they also sell a fair number of Fluffernutter sandwiches—peanut butter and Marshmallow Fluff.
From 3 p.m. until close, Brian sells only the ice cream he buys from Gifford’s in Maine.
As his customers rest and eat, Brian says they talk about the trail.
“They feel it’s safe. They feel it’s top-notch,” he says. “There are stop signs. People adhere to etiquette. Everything is spelled out for you on the trail. People are impressed. I’ve talked to a lot of people about the trails, and I have only heard positive comments.”
Learn more about our local partners here:
BB’s Scoops: www.facebook.com/bbsscoops22/
WOW Trail (named for the three lakes it connects—Winnisquam, Opechee, and Winnipesaukee): www.wowtrail.org.
Winni Scenic Trail: www.belmontnh.org/projectswinnitrail.asp
Osborne’s Agway: www.osbornesagway.com/







Love seeing how the trails are boosting local business! Brian's food trailer sounds like the perfect stop after a ride. Reminds me of how TI 84 Calculator tools make tough problems easier—great resources matter.
I really appreciate how this article explores the broader value of local recreational trails through the experiences of a small business owner. Brian Baxter's observations near Lake Winnisquam provide a compelling example of how cyclists, runners, walkers, and tourists can contribute to economic activity while enjoying the natural beauty of the Lakes Region. The location of BB's Hot Bites -N- Cool Delights near the endpoints of the Winni Scenic Trail and WOW Trail makes his perspective especially interesting. It's great to see outdoor infrastructure recognized not only for its recreational benefits but also for the opportunities it creates for entrepreneurs and surrounding communities. For a completely different kind of entertainment, Slope Game is one of those games I really enjoy…
https://googlepayoncasino.com came to mind less for gambling than for how easily mobile spending can turn a scenic ride into a quick purchase, and the couple biking from Lakeport to Osborne’s for sandwiches, donuts, and ice cream is a perfect example. Brian’s point about the trails doing more than getting people exercise feels right when a one-time stop becomes a promise to come back next year. I’ve ridden the WOW Trail a few times and the bridge area really is where people slow down and start looking for something to eat or browse.
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